Whether walking into a restaurant’s front entrance or weaving past food deliveries, walk-in coolers, and charging up loading docks to visit end user clients, food service professionals tend to universally share a primary goal while out in the field: Get the customer the right equipment and supply products that best serve operational needs while also contributing to the client’s future growth and success in an extremely competitive marketplace.
While a significant percentage of “back of the house” or employee-area equipment opportunities call for more concrete specifications and parameters, it can be noted that many products destined for direct customer use “out front” will present a wider array of styles, finishes, and designs to offer. Without detracting from the expertise/skill necessary when designing production counters, specifying correct fryer types per menu items, or creating equipment configurations(s) to maximize work flow, a customer’s request for patron seating can present many more options than the need for a 10-pan convection steamer.
Will the table tops be solid wood, resin coated, laminate or reversible? Which standard/custom stain or edge type fits best with the location’s aesthetic and customer’s personal preference? Which fabric, finish, or upholstery choice out of hundreds of options (conservatively) fits best for booths or chairs and stools? Are we talking Beech Wood, Hard Wood, or a myriad of metal choices and styles for the bar area?
Enter the Atlanta-based company led by Charles Zhang of H & D Seating. With a focus on customer service and a well-established direct import and supply chain model, Charles and the H & D team stand ready to provide the product and resources necessary to streamline what can risk becoming a labor-intensive sales process.
With available style-guides, standard offerings, custom-finish relationships with companies like Wilson-Art, Enduratex, and Spradling International, this Norcross-based manufacturer has long been a Hansen Group “go to” for booths, seating, cast-iron bases, table tops, trash receptacles and outdoor furniture. Their custom-piece and sample policy along with the “QS” program, guaranteeing shipment within 7 to 10 days for eligible items has continued as a strong value proposition with end users throughout the Foodservice market.
As opportunities are created for everything from 1 & ½ inch thick solid oak table tops to dual-side booth seating with matching upholstered barstools. Both The Hansen Group and Charles’ team stand ready to serve as experienced resources and partners in providing guidance, assistance, and sourcing in the commercial seating and furniture segment. If you have any questions or are interested in learning more about H&D’s offerings, please reach out to our Brand Champion, Eric Kenny for more information.
Written by Eric Kenny